Marketing Dynamics' Product News
 

June 15, 2000

 

The Casino Survival Kit makes its 10th appearance on QVC!

 

The chance of a product getting on QVC is less than 1% and if it does get on, the odds are low that it'll be a winner and get on again.  So, the fact that the Casino Survival Kit just finished its 10th airing on QVC is quite a feat!

"For years, we had been marketing these gaming videos individually, selling to Publishers Clearing House, Starcrest, DME, etc." says Carrie Hinkel, president of Marketing Dynamics.  Then we had the idea of packaging four titles together to sell on  QVC."  Well the idea obviously took off...10 appearances on QVC later, the Casino Survival Kit is still a winner with several Sell Out shows!  It was even picked up by QVC Direct--QVC's in-house infomercial program.

The makers of the Casino Survival Kit along with Marketing Dynamics have also put together a Stress-Free video 4-pack, which recently had its 3rd appearance on QVC.

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